Sample Print Advertisements

Print ads in local markets are commonly used by many financial institutions. Your SUM toolkit includes sample print ad copy that may be incorporated into parts of your current advertising campaign or used as a stand-alone series. The copy is editable, and can be modified and adapted to your brand personality as needed. Note that the features and benefits of the SUM program have been accurately outlined in this copy. If you choose to edit the content for your own purposes, please keep the accuracy of these details in mind. E-mail nycebrand@fisglobal.com with any questions.

Several samples are included, offering your institution the opportunity to define your target audience and select the message most appropriate to that audience. While these templates are set to a single, standard size (8.5" x 11"), they can be modified as needed to fit varying format requirements. Each ad is complete with a headline, body copy and graphics.

As with all other toolkit elements, you can choose to use the template as is - adding only your name, logo, contact information and URL - or you can customize the print advertising templates to meet your specific requirements.

For more information about customization, refer to the section, "Customizing Your Toolkit Templates," on the "Software Requirements" page for details.

[View PDF]

File Type: Adobe InDesign CS5.5
Size: 8.5" x 11"
Paper: 80 lb.
Ink: 4-color